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Data & Insights

Study: Travel Patterns in US and UK Reveal Surprising Shifts

In an era marked by changing travel behaviors and evolving consumer interests, recent data from Semrush offers an illuminating snapshot of how travelers in the US and the UK plan their getaways. The study, tracking the most popular travel-related search terms and website...
Data & Insights
May 29, 2024

New Report Reveals the Top AI Content and SEO Trends for 2024

In 2024, Artificial Intelligence (AI) has emerged as a dominant force in reshaping various industries, including content marketing and SEO.
Data & Insights
January 31, 2024

Taking the Stage: Trends and Strategies for 2024 and Beyond

Author: Andrew Warden, Chief Marketing Officer at Semrush
Data & Insights
December 19, 2023

UK Small Businesses on the Rise: Can 2024 Be Their Year? Semrush's BizBuzz Event Offers Hope

Small and medium-sized businesses (SMBs) across the United Kingdom are often less celebrated or talked about, compared to larger corporations, but they drive remarkable economic growth, provide local jobs, and bring communities together. In support of SMBs in the UK, Sem...
Data & Insights
November 28, 2023

Global Interest in Video Games Soars: New Data Reveals Surging Popularity

In an age where digital escapism has become a norm, the global fascination with video games has reached unprecedented heights. The latest data on Google searches unveils a world captivated by virtual adventures, competitive challenges, and creative digital realms. From t...
Data & Insights
November 27, 2023

Navigating the Holiday Shopping Frenzy: Semrush Unveils 2023's Black Friday and Cyber Monday Insights

With the holiday season quickly approaching, understanding consumers’ online behavior is top of mind for many brands and retailers. And as consumers gear up to find the best deals, it’s up to businesses to be strategic and competitively position their pricing while makin...
Data & Insights
November 17, 2023

New Study Reveals the State of Competitive Sales in the U.S.

At Semrush, we’re all about helping you grow your business, and for an increasing number of customers, that includes enabling sales teams to outsell the competition. 
Data & Insights
October 5, 2023

Instagram Reels Are A Win for Any Business

How effective are Instagram Reels for businesses? To find out, Semrush analyzed 820K Instagram posts from public business accounts between January 1, 2022 and August 4, 2023.
Data & Insights
September 26, 2023

Semrush Launches Annual Global Issues Index, Inspiring Organizations To Drive Corporate Social Responsibility (CSR) Efforts

Study reveals pressing societal issues across the world; top ranked issue in the US this year is Unemployment, while Mental Health takes top spot globally
Data & Insights
September 13, 2023